

UNPUTDOWNABLE SPIRIT –
- Despite the pandemic raging on, with consumers having less to spend in the E-Commerce sector and despite economic shutdowns and people’s income not seeing substantial growth, the E-Commerce sector in India held out quite well especially during the pandemic because of their ease of business. This is the reason why even a pandemic could not stop the growth of e-commerce in India.
- The Indian eCommerce industry is seeing worldwide attention because of a few sectors that are growing exponentially as of 2021. The sectors such as online Pharmacy are seeing steady growth because of their reliable delivery times on par with other delivery times of metro cities around the world and this can also be seen in the online grocery sector where in some places the delivery times are being cut down from days to hours. The Indian eCommerce industry is at an unputdownable level because of the huge potential for E-Commerce to spread.
DEMAND RISING –
- While the simple demand and supply curve is not sufficient to explain monumental economic changes in a country but it can give us a simple picture of why there is a growing demand. With more Indians entering the middle class by the hour we are seeing more demand for lifestyle and luxury goods in the Indian eCommerce market with an increase of over 30% in the last quarter of 2020. There has been sufficient proof to show that the personal care and beauty wellness segment is among the biggest gainers in this growth.
- Due to the growth of e-commerce, we can also see a growth in logistics operations and logistics investments in India. We can define this as a cycle where the more the E-Commerce sector is rising, the more aspiring logistics, as well as warehouse investments, are increasing. Warehousing operations are expected to increase by about 80 million square feet by March of 2026.
- All this can be attributed to an important factor and that is the growth of internet users in India especially after 4G was made available to the Indian people at affordable rates this has led to the rise of e-commerce to such a degree that not even a pandemic can shake its legs. India roughly has 700 million internet users and that is rising by the minute.
BUSINESS BACKING –
- No industry can grow without the support of the government and especially if there are no favourable policies to support the emerging economy. In India E-Commerce is doing exceptionally well and is growing as we speak because of 100% FDI being allowed when it comes to B2B e-commerce. This is great because FDIs will help us grow our native industries with foreign investment and capital.
- The policy support extends even to internet usage as the government has been instrumental in investments for the rolling out of even faster internet connection in the form of 5G network coverage in India and that will ultimately help boost the E-Commerce sector in India even more.
FRESH INVESTMENT –
- Top eCommerce players like Flipkart are announcing that they are raising billions in funding from various sources including global companies like Walmart and this is bringing in new hope that the e-commerce sector is not likely to slow down anytime soon.
- Top e-commerce car selling and reselling platform cars 24 has reported to have raised in the ballpark of 400 million in funding from FDI.
- There is an environment of entrepreneurship where drawing in investment is becoming the goal for new Indian startups as more Indian companies are reaching unicorn status. This is being helped by the fact that E-Commerce is being pushed to the masses and promoted in shows like Shark Tank India and all these factors are helping boost e-commerce in India.
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